Simple, Hassle Free, Web Design and SEO for Tradies, Services & Small Businesses
Small Business Web Design & SEO
We provide simple, hassle free website design, hosting and SEO services for small businesses, trades & services. Small and medium sized businesses and tradies don't have the time to plan marketing campaigns and analyse graphs and statistics. Let us work in the background getting your business ranked first in Google, while you do what you are good at (managing all the inquires!) We help many local tradies businesses rise to the top of the search results. The only complaint is not being able to deal with the number of inquiries!
We'll get you to the top of Google rankings and manage your Google Ad Words Campaigns.
Give us a call and get the ball rolling and your business ranking.
Every Month people in Brisbane search Google:
- 22,000 People Search For an "Electrician"
- 19,000 People Search For a "Plumber"
- 23,000 People Search For a "Carpenter"
- 24,000 People Search For a "Concreter"
If you were to get just 5% of these inquiries that would be:
- 1,100 Calls a Month for your Electrical Business.
- 950 Calls a Month for your Plumbing Business.
- 1,150 Calls a Month for your Chippy Business.
- 1,200 Calls a Month for your Concreting Business.
How many of these calls are you currently getting?
Every Month people in Sydney search Google:
- 27,900 People Search For an "Painter"
- 28,500 People Search For a "Tiler"
- 17,800 People Search For a "Termite Services"
- 30,000 People Search For a "Kitchen Renovations"
If you were to get just 5% of these inquiries that would be:
- 1,395 Calls a Month for your Painting Business.
- 1,425 Calls a Month for your Plumbing Business.
- 890 Calls a Month for your Pest Services Business.
- 1,500 Calls a Month for your Renovation Business.
How many of these calls are you currently getting?
Every Month people in Melbourne search Google:
- 21,800 People Search For an "Bob Cat Hire"
- 22,500 People Search For a "Carpet Cleaner"
- 16,600 People Search For a "Fencer"
- 48,000 People Search For a "Mechanic"
If you were to get just 5% of these inquiries that would be:
- 1,090 Calls a Month for your Excavator Business.
- 1,125 Calls a Month for your Carpet Cleaning Business.
- 830 Calls a Month for your Fencing Business.
- 2,400 Calls a Month for your Mechanic Business.
How many of these calls are you currently getting?
Every Month people in Adelaide search Google:
- 7,900 People Search For an "Electrician"
- 11,600 People Search For a "Plumber"
- 4,800 People Search For a "Carpenter"
- 14,100 People Search For a "Concreter"
If you were to get just 5% of these inquiries that would be:
- 395 Calls a Month for your Electrical Business.
- 580 Calls a Month for your Plumbing Business.
- 240 Calls a Month for your Chippy Business.
- 705 Calls a Month for your Concreting Business.
How many of these calls are you currently getting?
Every Month people in Hobart search Google:
- 2,400 People Search For an "Electrician"
- 2,500 People Search For a "Plumber"
- 850 People Search For a "Carpenter"
- 4,500 People Search For a "Concreter"
If you were to get just 5% of these inquiries that would be:
- 120 Calls a Month for your Electrical Business.
- 125 Calls a Month for your Plumbing Business.
- 43 Calls a Month for your Chippy Business.
- 225 Calls a Month for your Concreting Business.
How many of these calls are you currently getting?
Every Month people in Perth search Google:
- 9,500 People Search For an "Electrician"
- 9,500 People Search For a "Plumber"
- 5,700 People Search For a "Carpenter"
- 18,000 People Search For a "Concreter"
If you were to get just 5% of these inquiries that would be:
- 475 Calls a Month for your Electrical Business.
- 475 Calls a Month for your Plumbing Business.
- 285 Calls a Month for your Chippy Business.
- 900 Calls a Month for your Concreting Business.
How many of these calls are you currently getting?
Every Month people in Darwin search Google:
- 1,100 People Search For an "Electrician"
- 800 People Search For a "Plumber"
- 800 People Search For a "Carpenter"
- 4,000 People Search For a "Concreter"
If you were to get just 5% of these inquiries that would be:
- 55 Calls a Month for your Electrical Business.
- 24 Calls a Month for your Plumbing Business.
- 24 Calls a Month for your Chippy Business.
- 200 Calls a Month for your Concreting Business.
How many of these calls are you currently getting?
Our Tips for Small Business Web Design
All business, big or small, no days requires a professional website. We know getting started can be quite difficult for those that have never dealt with a website design company before. A website is one of the most important components to any business in the modern era, helping build trust as well as a brand amongst customers.
We have outlined 10 tips we focus on when creating small business web design. These tips will help your small business website get noticed and rise to the top of your competition.
Clean & Clutter Free:
A small business website design needs to be simple yet captivating. Too much information in the wrong spots will overwhelm the customer. An clean design also delivers a message of professionalism. Allow your website to breathe and your customers to have a pleasant viewing experience.
Google should be able to find your site easily:
An clean site, relevant content, well structured URLs, a sitemap, and appropriate keywords will allow search engines like Google to index your small business website properly. Any website design for small business should include at least basic SEO. At Rank One SEO, are are not only web design experts, but we are the best in the business at SEO (or search engine optimisation). There is no point having a wonderful looking, well designed website if nobody can find it.
Mobile friendly:
When Google announced the first mobile specific index, it would be crazy not to have your small business website mobile compatible. This means that your site needs to be able to detect the device it is displaying itself on, and rearrange the information, buttons and images when viewed on mobile and tablet devices. Simply rearranging the information alone will not make your website mobile friendly. You need to make sure your website provides great content and a user friendly experience across all devices.
Inbound Traffic and Leads:
If not the most important components of any small business website is to be able to capture inbound leads. Consumers usually like to do some research and some kind of comparing exercise before buying product or service. During this process it is smart to capture some information about the customer, like their email address, in order to keep them informed until they are ready to buy your product or service. Always remember not to be too persistent with contact, as this leads to the customer becoming annoyed and you being perceived as desperate.
Contact details easily visible:
Often overlooked, and an obvious thing to do, but many web design companies overlook this 'call to action'. Your business phone number and e-mail address needs to be displayed prominently on your website. It is our recommendation that these components are displayed at the top and bottom of every page on your website. We always recommend a ‘contact’ page at in the menu which includes not just your contact numbers but email address, physical address of your company, and a Google map. In addition to this the directions to and hours of operation of your company if applicable. This also helps your search engine optimisation as it shows Google where you are located, which helps you rank higher in your target location.
Professional Branding:
Our web designs are always encompass a clean and professional look and feel that is consistent with your brand. Our web designers use colours that are prominent with your brand and logo. We choose fonts that match your brand and we ensure that they are used consistently throughout the website. Having different fonts on different web pages shows inconsistency and makes you look unprofessional. We make sure the graphics and images we use are eye catching and are in sync with your brand, theme, and complement the website.
Design should be simple and unique:
Our goal with any small business website is to create a website that represents your brand. First impressions are very important and you only have a few seconds to impress a potential customer. Your landing page will either attract or repel viewers within the first 15 seconds of viewing your website. Old styles and outdated website templates that look the same as thousands of others on the internet, will stop you from standing out from the crowd and winning your customer over. You will never be able to create an impact in the customers mind. We make sure your homepage is looks great and has specific calls to action, in order to capture your customers. Your home page needs to be the anchor for your entire site and needs to be impressive enough to catch the viewer’s attention.
Products and services:
As mentioned above, remember that you only have a few seconds to win or lose a potential customer. Make sure that your first impression is professional and highlights your brand. If you are a business selling products online then the product photos, images, and descriptions should be professional and unique. If you have a great website design but your products are showcased poorly, your customers will leave your site and purchase from a competitor.
Website Speed:
A very important part of any website, is the page load time. There is nothing more annoying than waiting around for websites with slow pages. Viewers get impatient and if a site takes too much time to load, they don't think twice and leave. At Rank One SEO we offer affordable and fast website hosting. Our servers are lightning fast, have a service level agreement of 99.97% up time and we include daily backups as part of our hosting plans. You need to ensure that your small business website has the right server infrastructure and bandwidth to support the website traffic that is visiting your site on a daily basis. Any graphically intense web design will slow down your loading time and cost you sales and customers. We also optimise images to improve site load times.
Quality Content:
Last but not the least is the relevance of the content on your small business website. We cannot stress how much of a role quality content is when designing a small business website. One of the major ranking factors for search engines is on site content. The better the quality then higher your website will be ranked. Poor, irrelevant or copied content will not only cause your website to be ranked poorly, but can also get you penalised by Google. As part of our web design and SEO packages we offer quality content generation. We create headlines that are attractive and content that is informative.
The lack of a modern and fast small business website will impact your business negatively. Without a website you will fall behind your competition heading into the future, and also miss the opportunity to connect and engage with a huge online sea of prospective customers. Before a customer purchases a product or service, they like to know and see more about your company. A small business website is the perfect platform to showcase your products, trades and services. Our tips will help you when designing a website for your small business.
Is your Website slow, out of date, or not mobile friendly? If so, its time to give us a call to help show you the way into the future.
